The App That's Changing Fashion Week
Fashion Week is about coordinating show
invites, seating charts, photos, and editorial samples — a process that got a
lot easier this year thanks to an iOS app called Fashion GPS.
While its couture may be on the cutting
edge, Fashion Week's tech has been slipping for some time. Often progressive as
far as the arts and design, administratively the industry tends to be a bit on
the messy side.
Fashion GPS steps in and takes a lot of the
headache out of organizing events, streamlining the process for sending out the
invites and dishing editorial samples. It is already used by a number of top
names such as Marc Jacobs and Donna Karen, and its growing fast.
The app is currently used by over 12
thousand of the top designers, editors and influencers in the industry, and has
earned itself a spot fashion events around the world.
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